Task Force of the Orange County Tourism Development Tax Advisory Group has presented its final recommendations on how to spend its more than $300 million in tourist tax dollars.
Along with the Orange County Convention Center, the task force selected Florida Citrus Sports, Amway Center, Dr. Phillips Center for the Performing Arts, and UCF Sports as venues and organizations to receive money generated from the 6% hotel room tax. in Orange County.
“I think now that we’re more into scoring, I think that’s where we really shine,” said UCF sporting director Terry Mohajir.
“I’m thrilled that Orlando will now compete in the music business in particular,” added Florida Citrus Sports CEO Steve Hogan. “In 2022, we had six concerts. We have one this year compared to Tampa, which has probably had about eight or nine gigs… a lot of those opportunities should be here.
The Advisory Working Group stated that the ratings were based on a survey of its members after they had listened to all presentations. Survey participants were asked to rate each organization on parameters such as tourism attractiveness, operational readiness, and expected return on investment, among others.
“I think the members of the task force agree that they cannot move ahead with some of these projects that are not yet ready for implementation,” explained Jane Healy, co-chair of the task force.
Orange County leaders have said their final decision will be based on what will have the most impact.
“I didn’t want our community to feel like there are winners and losers here,” Orange County Mayor Jerry Demings said.
These are just guidelines, as the final decision on who gets how much money will be up to the Orange County Commission.